We are thrilled to be producing the Cadbury 2016 Christmas Campaign ‘Cadvent’ with Fallon directed by British Arrows Craft 2016 Best New Director Chris Goulder. Following on from the success of last year’s real-life advent calendar campaign which delivered joy to the nation across 24 days this year we have handed over planning to a group of miniature advisors. Children across the country sent in their wishes for their loved ones and we brought 24 to life with real surprises each day in the lead up to Christmas. The campaign totalling twenty four films launches today 1st December with the first film featuring little Lex decorating his elderly neighbours house in Christmas Lights as ‘they are too old to put up the decorations on their own’. The joy on Pam and John’s faces and Lex’s delight at their reaction is heartwarming.