James Lawes - Atriums 'Down By The Beeches'

From director James Lawes...

As the song focuses on the disillusionment of a relationship, I wanted the promo to be about a break up of sorts, though I didn't want to be too literal. For me, the song has a reflective, melancholic nature to it, so I decided to take that perspective when telling the story.

As our protagonist returns to a place dear to him, he reflects on a failed relationship and the pain caused, but we represent that anguish metaphorically. By stylising the break up and heightening the look of the antagonist, we play on the raw emotions one experiences at the heart breaking moment a relationship ends.

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